June 13th, 2021 (Dubai, UAE): The homegrown UAE business, Travel Ink, which was set up in 2011 by number-one best-selling author, Karen Osman, has expanded its content writing offering with the opening of a new division dedicated to small and medium enterprises.
While Travel Ink has built a reputation as the UAE’s most trusted content writing partner for the travel and hospitality industry, SME Ink is dedicated to addressing the unique content requirements of entrepreneurs and small business owners.
Managing director and founder Karen said: ‘As a business owner myself, I know there’s a huge amount of pressure on entrepreneurs. Content creation, which is critical in brand awareness and driving business, can often fall to the bottom of the to-do list. It can also be time-consuming, with studies showing it can take up to six hours to produce one piece of content. With SME Ink, I wanted to offer cost-effective monthly packages that made communicating with potential and existing clients easy, as well as act as a resource centre for those looking to do it themselves.’
For more information, visit www.sme-ink.com