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Tell us about Brndstr – when was it launched and what was the idea behind it? Helen: Brndstr was born to help brands turn their existing social networks into brand ambassadors. Rather than a brand market themselves, by allowing their audience to do it for them in return for...
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It is a well-known fact that economic emancipation in modern society, be it on an individual or mass level, relies heavily on innovation and technological advancement. Equally important is the inclusion and active participation of women in the Science, Technology, Engineering and Math (STEM) fields – both in education and...
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“WAKE stands for Women’s Alliance for Knowledge Exchange. It is a non-profit organization which we founded in January 2015. It is actually an extension of what Heather Ramsey and I have been doing for the last 15 years. The two of us have worked together on a number of...
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Since time immemorial, a woman’s socio-political status in society has been pre-determined by widely-practiced patriarchal hegemony that neither knows boundaries nor geography. Historically stemming from agrarian societies where men performed ‘hard labor’ outside the home, and their ‘softer’ counterparts were the women homemakers and caregivers. Patriarchy, however, remains deeply...
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ICTs have revolutionized the way we live our lives. Smart technologies and new media has not only empowered us socially; but have played a pivotal role in fueling global economic activity. Viable growth within the constraints of the planet’s finite resources is only plausible if the infinite potential of human resource,...
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Aspiration knows no boundaries – this is the message Yislamoo, an Arabic greetings company, has clearly illustrated time and again. Dedicated to enhancing social correspondence across the MENA region, the company is a woman-led enterprise based in Jordan that celebrates the magical beauty of Arabian culture, and specializes in...
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Two years ago, while performing my daily ritual, which is basically skimming through my Facebook newsfeed, I came across an advert. A cute little owl staring right back at me with a magnifying glass on his left eye and a message that read ‘freelancing opportunities’. This is how I...
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The first time I met Nita Maru in person was some time in 2013 when I was still working in a prominent national daily, and I was collaborating with her on a few articles about the UAE legal scene. She had graciously invited me to drop by their offices...
Tell us about Brndstr – when was it launched and what was the idea behind it? Helen: Brndstr was born to help brands turn their existing social networks into brand ambassadors. Rather than a brand market themselves, by allowing their audience to do it for them in return for...
It is a well-known fact that economic emancipation in modern society, be it on an individual or mass level, relies heavily on innovation and technological advancement. Equally important is the inclusion and active participation of women in the Science, Technology, Engineering and Math (STEM) fields – both in education and...
“WAKE stands for Women’s Alliance for Knowledge Exchange. It is a non-profit organization which we founded in January 2015. It is actually an extension of what Heather Ramsey and I have been doing for the last 15 years. The two of us have worked together on a number of...
Since time immemorial, a woman’s socio-political status in society has been pre-determined by widely-practiced patriarchal hegemony that neither knows boundaries nor geography. Historically stemming from agrarian societies where men performed ‘hard labor’ outside the home, and their ‘softer’ counterparts were the women homemakers and caregivers. Patriarchy, however, remains deeply...
ICTs have revolutionized the way we live our lives. Smart technologies and new media has not only empowered us socially; but have played a pivotal role in fueling global economic activity. Viable growth within the constraints of the planet’s finite resources is only plausible if the infinite potential of human resource,...
Aspiration knows no boundaries – this is the message Yislamoo, an Arabic greetings company, has clearly illustrated time and again. Dedicated to enhancing social correspondence across the MENA region, the company is a woman-led enterprise based in Jordan that celebrates the magical beauty of Arabian culture, and specializes in...
Two years ago, while performing my daily ritual, which is basically skimming through my Facebook newsfeed, I came across an advert. A cute little owl staring right back at me with a magnifying glass on his left eye and a message that read ‘freelancing opportunities’. This is how I...
